Link Popularity is a vote that is given to a web page from another similar theme website with an anchor text (your keyword or phrase) to drive traffic to your website, it is also an important factor when search engines like Google Rank websites for a particular keyword and allot PR (Page Rank) to a website.
There are two main reasons for creating links to your website.
1. Generate Traffic/Leads
2. Improve your position with Search Engines with the desire to generate traffic/leads
The first, objective can show instant results, while the second one can take 3 months to 3 years.
If your primary goal is to get traffic/leads to your website, then creating link ads using both reciprocal link exchanges, or one way permenant link ads can be effective. On the other hand if you are trying to increase your ranking for key words, then one way links are required. To improve your ranking it is not just links for any site and any page, or page location. There is a lot of work to create a strong link building program, including finding sites with similar themes, high page rank, and within content and not part of a java script link. Learn More
Although, this is one of the most time consuming and difficult tasks, it is one of the most important to get a site listed high on a the search engines. The cost is a function of several factors were the most valuable links are one way external links into your website from a similar website that has a high Page Rank. A sample of the the cost per link will vary based on these factors. The following table is an example of the costs ranging from $2 per link to $35 per link.
Link Relevancy
|
One Way Links
|
PR 0
|
PR 1
|
PR 2
|
PR 3
|
PR 4
|
|
|

|

|
5$
|
10$
|
16$
|
25$
|
35$
|
|
|

|
NO
|
3$
|
6$
|
8$
|
14$
|
22$
|
|
|
NO
|

|
4$
|
8$
|
12$
|
20$
|
26$
|
|
|
NO
|
NO
|
2$
|
5$
|
7$
|
11$
|
16$
|
Building one way links is not an easy and fast project. Building one way links takes time and lots of patients. Once stating the campaign a webmaster will search out for sites related to the website they are working with. What many webmasters or website owners do not realize that the responses are not good at times. Webmasters will reject for one way link exchange or most commonly will not even reply or acknowledge the request for one way link exchange services. As human psyche most webmasters will want basic motivator - What's In It For Me.
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